Anita Illustrations & Design
Project type:
Role:
Brand Identity Rebrand
Designer and Illustrator
Anita Illustrations and Design is a graphic design studio specializing in branding, illustration, and visual storytelling. The brand combines a strategic approach to design with a creative, playful spirit, offering services that bring personality and clarity to every project.
The brand identity centers around a cat-inspired logo, chosen to represent the creativity, curiosity, and charm that define the studio’s work. A color palette of soft pinks and purples is used as the core of the visual system, with black as an accent to ground and balance the overall look. Additional cat illustrations were created as supporting graphics, reinforcing the brand’s character across digital and print applications.
These elements come together to form a cohesive and engaging visual language, adaptable for social media, client presentations, and branded collateral—showcasing Anita Illustrations and Design as both professional and playfully bold.